Search intent before search volume
We optimize for what people are actually trying to solve – not just for a list of keywords.
Search Retainer
Organic visibility when search behavior changes.
Search Retainer combines classic SEO with GEO – the work of making your brand and content clear for AI-based search services and generative answers.
We select the month's initiatives based on your goals, search data, and chosen level, ensuring that content, technology, and structure all work toward the same objective.
At your convenience
SEO, GEO and Shopify in the same setup.
A retainer arrangement should make it clear what you receive, what is prioritized, and how the collaboration creates value over time.
Technical SEO in Shopify
Indexing, internal linking, structure, structured data, and international SEO are handled based on the platform's requirements.
Content that builds topical authority
We are developing existing pages and new subject areas to make the site more comprehensive and useful.
GEO for AI search
We analyze how the brand is seen and described in AI-based search services and improve its semantic clarity.
Choose level
Three levels. Same clarity.
Choose the level that meets your needs today and scale up as your scope changes. All prices are per month and exclude VAT.
Small
SEK 7,500/mån
For those of you who want to get started or strengthen the foundation for organic visibility.
- 1 market
- Keyword analysis and optimization of existing pages
- Basic technical SEO, indexing, and internal linking
- Basic GEO and recommendations for new content
- Follow-up on visibility, traffic, and next steps
Medium
SEK 15,000/mån
For those of you who want to work more actively with content, search engine optimization, and organic growth.
- 1 market
- In-depth keyword, search intent, and competitor analysis
- Optimization of existing pages and production of new content
- Recurring technical audits, website structure, and structured data
- GEO and development of priority topic areas
- Ongoing follow-up, analysis, and prioritization
Large
SEK 30,000/mån
For those of you who want to work more broadly and strategically with organic visibility.
- Up to 2 markets
- Comprehensive SEO and GEO strategy with market and competitor analysis
- Content strategy, landing pages, and core topic areas
- In-depth technical SEO and international search optimization
- Analysis of brand visibility and representation in search engines and AI search
- Ongoing analysis, reporting, and strategic prioritization
How we work
Prioritize, improve, build authority.
The work should be easy to follow and simple to prioritize together with your team.
Map the demand
We analyze search intent, competition, current visibility, and which topics are most important from a business perspective.
Improve content and technology
We are working on pages, structure, technical SEO, schema, and new content areas in order of priority.
Follow visibility and next steps
We monitor developments in traffic and visibility and use them for next month's prioritization.
This is included
The month's initiatives are chosen based on need.
Search Retainer includes work within SEO, GEO, content, and technical improvements according to the selected level. The focus may therefore shift between content, technical issues, and analysis depending on where the potential is greatest.
Clear demarcation
Paid Search is part of Performance.
Google Ads and other paid search advertising are managed within the Performance Retainer. Major technical implementations, migrations, and extensive website changes are not included.
For the Shopify team
SEO agency for Shopify – with the platform at the center.
Shopify has strong fundamentals for SEO, but good organic visibility still requires the right information architecture, content, internal linking, and technical quality. For international stores, Markets, language, domain structure, hreflang, and local search intent are also added to the mix.
GEO and visibility in AI-based search
The search landscape increasingly includes generative answers. GEO is not about replacing SEO, but about making content, entities, and expertise easier to interpret and reference, even in AI-based search experiences.
SEO for e-commerce on Shopify
We work with categories, products, editorial content, landing pages, and technical signals as a cohesive structure. The goal is not just more traffic, but more relevant organic traffic that can contribute to the business.
INGÅR I ALLA RETAINERS
Stride Connect – en smartare retainer.
För att vi ska kunna arbeta proaktivt, fatta datadrivna beslut och skapa största möjliga värde för din Shopify-butik använder vi vår egen app, Stride Connect.
Appen ger oss bättre insikter i butikens prestanda och utveckling, hjälper oss att snabbare identifiera och lösa tekniska problem samt hitta möjligheter till förbättring och tillväxt. Det innebär effektivare support, mindre tid på felsökning och mer fokus på det som driver din affär framåt.
Stride Connect ingår utan extra kostnad och ska vara installerad och aktiv under hela avtalsperioden.
Frequently asked questions
Frequently Asked Questions about Search Retainer
What is GEO?
GEO stands for Generative Engine Optimization – the work of making a brand and its content clear and relevant, even in AI-based search services and generative answers.
Is content production included?
Yes, for Medium and Large, the production of new content can be included according to the scope and priority of the level.
Is Google Ads included?
No. Google Ads and other paid search advertising are handled within the Performance Retainer.
Can you work with multiple markets?
Large covers up to two markets. Additional markets are defined separately.
Talk Shopify with Ebba.
Ebba Juslin
Sales & Partner Manager