More repurchases
Planned customer communication creates more natural reasons to return.
Retention Retainer
Growth does not end with the first order.
Retention Retainer helps you build a better relationship after the purchase. We use email, segmentation, personalization, and automated flows to make customer communication more relevant.
The work is based on existing tools and templates and focuses on communication that is actually feasible to produce every month.
At your convenience
Make existing customers more valuable.
A retainer arrangement should make it clear what you receive, what is prioritized, and how the collaboration creates value over time.
Better segmentation
Different customers should not receive the same message. We segment based on behavior and available customer data.
Automated workflows
Standard workflows ensure that the right communication can be triggered without each dispatch being built manually.
Continuous optimization
We monitor the results and develop subject lines, offers, messaging, and flows over time.
Choose level
Three levels. Same clarity.
Choose the level that meets your needs today and scale up as your scope changes. All prices are per month and exclude VAT.
Small
SEK 7,500/mån
For those of you who want to add structure to ongoing emails and campaigns.
- 1 analysis and prioritization
- 2 new or significantly revised emails
- Segmentation for current mailings
- Testing, scheduling and follow-up
Medium
SEK 15,000/mån
For those of you who want to develop both campaigns and automated flows.
- 1 analysis and prioritization
- 4 new or substantially revised emails
- Up to 1 new standard flow within the email volume
- Segmentation, testing, scheduling, and follow-up
Large
SEK 30,000/mån
For more advanced retention work using personalization.
- 1 in-depth analysis and prioritization
- 8 new or significantly revised emails
- Up to 2 new standard workflows within the email volume
- Segmentation and personalization
- Testing, scheduling, and in-depth follow-up
How we work
From customer data to relevant communication.
The work should be easy to follow and simple to prioritize together with your team.
Prioritize
We analyze the current situation and select which campaigns, segments, or flows should be developed first.
Produce and activate
We write, build within an existing template, quality-assure, and schedule or activate upon your approval.
Follow up
We use the results to improve the next mailing, segment, or automated flow.
This is included
Every email is taken all the way to activation.
Each email includes text, layout in an existing template, quality assurance, and scheduling or activation following your approval. The emails can be used for campaigns, member communication, or automated flows.
A standard flow is based on existing events and customer data and includes up to three emails. The emails in the flow are counted toward the package's total email volume.
Clear demarcation
The technical implementation is scoped separately.
New email templates, CRM migrations, custom integrations, and technical implementation of loyalty programs are not included in the retainer volume.
For the Shopify team
Retention marketing for Shopify.
For many e-retailers, the next order is cheaper to generate than the first. Retention marketing is therefore about increasing the value of the customer base you already have through relevant communication, segmentation, and automation.
Email marketing for Shopify
Shopify provides access to rich customer and order data that can be used for segmentation and flows in connected email and CRM tools. We help you turn that data into communication that feels relevant rather than generic.
Automated email flows
Well-chosen flows can cover repurchases, post-purchase communication, winback, and other parts of the customer lifecycle. We build standard flows within your existing tool stack and optimize them over time.
INGÅR I ALLA RETAINERS
Stride Connect – en smartare retainer.
För att vi ska kunna arbeta proaktivt, fatta datadrivna beslut och skapa största möjliga värde för din Shopify-butik använder vi vår egen app, Stride Connect.
Appen ger oss bättre insikter i butikens prestanda och utveckling, hjälper oss att snabbare identifiera och lösa tekniska problem samt hitta möjligheter till förbättring och tillväxt. Det innebär effektivare support, mindre tid på felsökning och mer fokus på det som driver din affär framåt.
Stride Connect ingår utan extra kostnad och ska vara installerad och aktiv under hela avtalsperioden.
Frequently asked questions
Frequently Asked Questions about Retention Retainers
What is included in an email?
Text, setup in existing template, quality assurance and scheduling or activation following your approval.
What is a standard flow?
A flow based on existing events and customer data, comprising up to three emails. The emails in the flow are included in the package's total email volume.
Are new email templates included?
No. New templates, CRM migrations, and custom integrations are scoped separately.
Can you work with personalization?
Yes. Large includes segmentation and personalization as part of the ongoing delivery.
Talk Shopify with Ebba.
Ebba Juslin
Sales & Partner Manager