Build less. Reuse more.
We prefer standardized and proven solutions over custom development when there is no clear need to build our own.
Shopify is a mature platform with a large ecosystem and a wealth of built-in functionality from the start. Our starting point is therefore always to use the platform's standard features and established solutions as far as possible.
When we need to develop something custom, there must be a clear business or technical reason for it.
This results in less technical debt, fewer dependencies, and solutions that are easier to maintain, further develop, and live with over time.