Customer-specific price lists (B2B) in Shopify Plus

Give every customer the right price – automatically and without hassle

In B2B sales, flexibility is a prerequisite. Different customers have different agreements, discounts and purchase volumes – and this should be reflected directly in your e-commerce. WithShopify Pluscan you createcustomer-specific price listsandproduct catalogswhich is completely customized to your corporate customers.

You can set up unique price levels per customer, customer group or market and have the system automatically display the correct price when the customer logs in. This means that every retailer, wholesaler or partner sees their exact prices – without you having to manage separate stores or manual updates.

Shopify Plus B2B features also let you:

  • Manage multiple price lists and product catalogs in parallel
  • Offer volume discounts and customer-specific promotions
  • Show hidden products to certain customers
  • Specify different payment terms and delivery options per customer
  • Combine price lists with automation inShopify Flowfor even more precision

OnStrugglewe help you configure and optimizeB2B pricing logic in Shopify Plus, so that you get a solution that matches both your business strategy and your customers' expectations. We ensure that the right prices, the right products and the right terms are always presented - completely automatically.

The result?

Less administration, fewer errors and a customer experience that feels personal, professional and efficient.